Lifter by Pramac
About Lifter by Pramac
PRAMAC, established in 1966 by the Campinoti family, produces and sells power generation systems and material handling equipment primarily under the Pramac and Lifter by Pramac brands. The company, which is headquartered in Siena, Italy, divides its activities into two main business sectors:
POWER – stationary and mobile generators for a variety of commercial and industrial applications primarily sold under the Pramac brand. This is as well as portable generators used for numerous residential, light construction and recreational purposes. PRAMAC’s power division includes diesel and petrol generator sets and cleaner energy options. This includes examples such as gas-fuelled, ethanol, bio-diesel and hybrid machines.
MATERIAL HANDLING – complete line of warehouse material handling equipment, including manually and electrically operated pallet trucks and stackers, sold mainly under the Lifter by Pramac brand.
Selling into over 180 countries through a broad distribution network, PRAMAC can count on a workforce of over 700 employees across its 5 manufacturing plants and 16 commercial branches worldwide.
Origins
PRAMAC’s history begins in 1966, when the Campinoti family founded L’Europea. L’Europea is a construction equipment company focused mainly on the Italian market.
In the mid-1980s the product range was expanded to include the production of generator sets and pallet and lift trucks, through the acquisition of the company Lifter S.r.l..
The 1990s were characterised by significant industrial and commercial expansion, culminating with the merger between L’Europea and Lifter S.r.l.. From then onwards, Pramac has been expanding its activity in the energy and material handling sectors, continuously growing on a global basis.
Materials Handling
Since decades, the company has been developing, manufacturing and selling from its Italian plant, a complete range of warehouse material handling equipment aiming at satisfying needs and demands expressed by the customers. From light duty to most intense applications, the extreme care and dedication to innovation, guarantee that the entire range of machines branded Lifter by Pramac comply with all applicable safety regulations. The highly experienced personnel, the fully integrated Made In Italy production and the on-going development ensure top quality build and performance together with the possibility of offering tailor made solutions on the base of customer’s individual needs.
The manually operated trucks range offers a complete series of ideal tools for handling pallets of any size and covers several applications (fragile and delicate loads, working platforms, humid and damp environments, internal weighing operation among the others) with a broad choice of forks dimensions.

The electric pallet trucks range has been designed to work in narrow spaces and cover different type of use. The AC technology and the double lifting system are some of the mechanical and technological devices to improve and develop solutions that meet increasing market demands.

The stackers range includes manual, semi-electric and electric machines with different prices and performances. Robust design, ergonomics, low maintenance make these products the perfect tool for logistic centres, terminals and manufacturing areas. Additional improved tiller with lifting/lowering proportional control, lateral drive, fingertip throttle controls and batteries with a long working autonomy are extra features that make these trucks even more user-friendly and manoeuvrable.

Pramac Racing
As one of the most experienced teams competing in the MotoGP World Championship, PRAMAC started out as a Honda Team in 2002. Thanks to the strong commercial relationship with the historical engine supplier for electric generators and important collaborations with some of the best bike manufacturers in the world, the PRAMAC RACING team has obtained significant results, never holding back when facing new challenges.
Over the past 15 years, riders of various nationalities and caliber have defended Pramac’s colours; riders who have contributed to the modern history of MotoGP, such as Tetsuya Harada, Max Biaggi, Makoto Tamada, Alex Barros, Toni Elias, Loris Capirossi, Hector Barbera, Randy De Puniet, Aleix Espargarò, Mika Kallio, Ben Spies, Andrea Iannone, Yonny Hernandez.

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